
This idea first emerged during a design thinking workshop focused on creating loyalty features for a banking app. What started as a simple shared savings widget quickly evolved into a multi-layered experience โ connecting family members, enabling shared goals, and introducing kids to saving in a safe, meaningful way.
Managing shared savings between family members or partners often feels complicated and disconnected from daily life.
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Families and couples need a simple way to create shared savings goals, track them together, and feel more connected to their financial journey โ without getting lost in complex banking procedures.
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What started as a shared savings widget evolved into a two-part experience:
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Through customizable widgets and lightweight sharing flows, I bridged the gap between formal banking operations and the everyday emotional connection to shared goals.
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